Toyota Corolla - Throgh the Roof

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creatiu

Added on: 27-06-2008

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About: For the launch of Toyota’s new 2009 Corolla, Saatchi & Saatchi asked us to establish a look to illustrate the idea of their economy car absorbing the high end features which make it just as loaded as a luxury one. With a vortex that sucks the features through the sunroof as the concept centerpiece, the next step was to build a miniature city and landscapes, adorn them with wee trees, cows and goats. The cars, props and tenderly designed signage were all tracked in 3D to create four minutes worth of content that was edited into 30 separate spots. ©Buck - www.buck.tv

Categories: Advertising 3D Modeling 3D Animation

Tags: Toyota Corolla Luxury Car Cars Saatchi City Landscapes Motors 3D Spot

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